Iterative Design Process & User Testing
After 14 user tests and three design iterations, we developed our first high-fidelity prototype, demonstrating the search results page and "add to list" functionality. We shared this solution with stakeholders via YouTube to gather feedback.
Our evaluation was based on user feedback, and this video presents the latest prototype, which received the highest usability score.
Platforms like the App Store, Google Play Store, and user feedback sessions help us better understand customer needs. We view iterative design as a continuous cycle of prototyping, testing, and refining to enhance the user experience.
So far, we have modified the "add to list" feature and developed a new prototype, where 5 out of 6 users successfully completed the task.
Task Scenarios
Add 5x "Regaleali Rosso Nero d'Avola" wine to your wish list.
Remove the item that was added most recently from your wish list.
